Project Snapshot

MyMirai is a UX design project for an online mental health platform built for English speakers living in Japan. It addresses the core problems these users face: language barriers, cultural stigma, difficulty navigating Japan’s healthcare system, and lack of accessible, trustworthy mental health support.

MyMirai offers therapy, psychiatric care, and scheduling—all in English—with features like insurance integration, government I.D. verification, and personalized provider matching to make mental health care easier, safer, and more approachable for non-native residents.

THE PROBLEM

English-speaking residents in Japan often face significant challenges when seeking mental health support—including:

  • Language barriers

  • Unfamiliar healthcare processes

  • Limited access to English-speaking professionals

  • Cultural stigma around therapy

  • Accessing therapy services covered by health insurance

These issues create friction, confusion, and often lead to people giving up on care altogether. There is a clear need for a mental health platform that not only offers services in English but is also designed with cultural sensitivity, accessibility, and system navigation in mind.

THE SOLUTION

MyMirai is an online mental health platform purpose-built for English speakers in Japan, offering therapy, psychiatric care, and scheduling in a language and system they understand.

Through user-centered UX design, the platform simplifies complex processes like insurance integration and My Number ID verification, while enabling personalized provider matching based on preferences.

Every design choice—from onboarding flow to content tone—is intentional, reducing friction and emotional stress.

The result is a culturally sensitive, intuitive experience that makes accessing mental health care feel safe, supportive, and seamless.

OVERVIEW

Project Name: My Mirai (My Future)

Platform: Mobile E-Commerce App

My Role: UX Designer (solo project)

Duration: 2 weeks

Tools: Figma, FigJam, Google (Docs, Sheets, Forms)

Type: This concept project was based on real user research and usability testing with random people on the street.

This conceptual project, grounded in real user research, was an intentional deep dive into the foundational phase of UX design—focusing not just on methods like surveys, interviews, and competitive analysis, but on developing the critical thinking, user empathy, and cultural awareness required to design with purpose and integrity for underserved users.

THE PROCESS

EMPATHIZE WITH USERS

Demographics:

  • English-speaking adults (21+) currently living in Japan

  • Diverse nationalities, genders, and occupations (e.g., students, teachers, expats, freelancers)

  • Immigrated to Japan, and holds at least a bachelor's degree or is currently attaining a degree in Japan

  • Contributes to Japan’s mandatory pension & healthcare insurance

  • Most users have some mental health support experience. For every 1 new user, there are about 1.6 experienced users.

ONLINE SURVEY

  • Participants: 20

  • Tool: Google Forms

  • Goal: To uncover and highlight the challenges users face in accessing mental health support, and to demonstrate the strong demand for a convenient, accessible online platform that meets these needs.

  • Qualitative: 10 multiple choice

  • Quantitative: 5 Long answer questions

Survey revealed that English-speaking residents in Japan often feel overwhelmed by the mental health system due to language barriers, unclear processes, and difficulty finding trusted professionals.

Many participants expressed hesitation or gave up seeking care because of confusion around insurance, scheduling, or cultural stigma.

There was a clear and strong desire for a platform that provides English-language support, simplifies access to therapy and medication, and creates an emotionally safe, easy-to-navigate experience.

These insights directly informed the design of MyMirai’s core features and tone.

EMPATHY MAP (AGGREGATE)

PERSONAS

PAPER USERFLOW & WIREFRAMES

While designing EZ (Easy), I spent a significant amount of time not just mapping the overall user flow, but also learning how to structure and prioritize content within individual screens—an area I underestimated at first.

During the design process, I reflected deeply on how to work more efficiently when mapping user flows for each page.

Instead of immediately jumping into digital wireframing tools, I chose to first write out the user flow by hand. This tactile approach allowed me to slow down and thoughtfully consider each step from the user’s perspective, uncovering potential gaps and redundancies early on.

Once the flow was clearly articulated on paper, I found that translating it into wireframes became a far more intuitive and rapid process. This practice not only saved me about an hour of iterative revisions but also enhanced the clarity and coherence of the overall design.

Since formatting the Discovery page proved to be a major challenge, I leaned on the fundamental thinking I developed through building my luxury clothing brand and teaching—using the 5Ws (Who, What, When, Where, Why), along with ‘How’ and ‘Now’ to guide structure and clarity

  1. Who – Who we are & who we help

  2. What – What we do & what we provide

  3. When – When you can get help

  4. Where – Where you can get help

  5. Why – Why you should use the app

  6. How – How to get started

  7. Now – Clear CTA button to take action

USER FLOW

Wireframes | Digital

USABILITY TEST RESULTS

User In-Person Interviews

  • Participants: 8

  • Format: 1:1 in-person

  • Time: Afternoon

  • Location: Shibuya, Tokyo

  • Goal: To quickly gather authentic, real-time feedback from random English speakers in public settings.

  • Incentive: ¥2000 Starbucks giftcard

Interview Feedback

  • Color scheme felt clinical: Users associated bright green and white with hospitals; preferred natural, muted tones—but didn’t view color as a critical usability issue.

  • Simplicity is crucial: Participants emphasized that a simple design is essential to reduce cognitive load, especially for emotionally vulnerable users.

  • Empowerment through choice: Users valued autonomy; allowing them to set preferences and needs made the experience feel personalized and supportive.

  • Need for clear confirmation: Participants expressed uncertainty when actions like bookings lacked clear feedback, underscoring the importance of confirmation in mental health contexts.

  • Opportunity in insurance integration: Incorporating National Health Insurance and My Number Card scanning during onboarding was seen as a key way to reduce friction.

  • Value of in-person interviews: Face-to-face sessions revealed deeper, more emotional insights than remote methods.

  • Preference for subscription models: Users favored a subscription-based approach over traditional checkout, with insurance cost breakdowns providing clarity and justifying longer processes—highlighting transparency’s role in payment design.

  • Progress indicators boost engagement: Visual progress bars and supportive microcopy during onboarding helped maintain motivation and orientation.

  • Suggestion from participant: A separate page was created for users to view and choose available time slots by week. This streamlined the booking process, reduced cognitive load, and allowed users to focus solely on scheduling without distractions from other onboarding elements.

Low Fidelity

High Fidelity Prototype

SELF-REFLECTION

  • Subscription vs. E-commerce Checkout
    Can a mental health platform sustain high user satisfaction with a traditional checkout model, or is a subscription-based approach better suited to the emotional and ongoing nature of long-term care?

  • Building Trust Through UX
    What simple, short-term UX design elements—beyond reviews and credentials—can quickly build user trust and boost engagement?

  • Cross-Cultural Design Adaptability
    Can a UX/UI originally designed for foreign users in Japan be effectively adapted for native Japanese audiences without compromising usability or cultural sensitivity?

  • High-Stakes Transaction Concerns
    How can a platform minimize user dissatisfaction and errors during high-stakes interactions (such as therapy or prescriptions), and in what ways might a subscription model enhance flexibility and build trust?

  • Support in the User Journey
    Where is user support (microcopy and help pages) most critical in the mental health journey, and how can a phased UX flow effectively address users’ emotional hesitations?

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